There are many sayings you will hear often during your Real Estate Career. One of the most popular sayings is “LIST TO LAST”. When people mention this, what they are referring to is the idea of concentrating more of your business on the Listing side instead of working more with Buyers.
The reason is simple really. By concentrating your business on the listing side provides more opportunities for more business and more chances to help more people get moved.
If we look at the following scenario you will see the difference and why this makes sense.