Tag Archives: lead generation

RECM 027 : Door Knocking For Great Lead Generation

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Door knocking can be one of the greatest active prospecting Door Knockingstrategies out there.  If done correctly, you can receive a lot of leads in a fairly short period of time, while getting some valuable exercise while you’re at it!  Read on to see some scripts I recommend for getting great results from door knocking.

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RECM 026 : 10 Things You Should Do Out Of The Real Estate Gate

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New Agent Startup ListSession 26 is where I talk about everything you need to be doing when starting out in your Real Estate Career.  Not wasting precious time and getting straight to lead generating is super important.

 

Here are 10 things you should be doing to get started…

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RECM 021 : Your Activities Vs. Your Production Level

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Over the years I have managed many agents.  I have watched as they production levelhave grown from brand new agents to very successful top producers.  I’ve noticed pasterns developing that all hugely successful agents seem to follow.  In this episode I share what are the most popular activities based on their production level.

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The Top Lead Generation Techniques For Brand New Real Estate Agents

Lead GenHow to get started in your new real estate career can be tough.  How do you generate quality leads?  Where do good leads come from?  What are the best ways for a new agent to generate leads?

Here is a list of great ways for a new agent to generate leads.  All of these techniques can be started immediately with little or no money needed.

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RECM 014 : 8 Things Your Real Estate Website Should Be Doing For You

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Real Estate Farm AreaIn Session 14, I go over the 8 things your website should be doing for you and your Real Estate business.  I cover some lead generation items that your website could do for you and I also explain how Google search works.

 

I mention how fresh and unique content helps move your website up the Google search ranking.  A lot of Real Estate websites just sit stagnant in cyberspace because they are not updated often or at all.  Google doesn’t want to show these websites as they feel it doesn’t provide the best user experience.  Here is a quick link on how Google does their search.

Here is a list of the 8 things I mention on this podcast that your website should be doing for you and your business.

  1. Quality Information – You can be found – Business card info – What is your site about
  2. Share information on what you do – Awards – Background – Languages – hobbies etc
  3. Listings – yours plus others – search for homes
  4. Email Opt In – Start gathering emails for newsletter for later use
  5. Offer in Trade – trade for email address – top tips for… saving for down payment – tips for buyers/sellers etc…
  6. SEO – help you be found in search
  7. Sharing of content – twitter – Facebook etc
  8. Video – uploading video – YouTube
Here is a link to the EMAIL service that I use and recommend AWEBER
Here is a link to the free email software you can use MAILCHIMP 
linkedin2In the Quick Tip I mention the social media site LinkedIN for you business.  Every salesperson should be on this site.  Go there and create a profile.  This will ensure that you are found by Generation Y Buyers and Sellers who are trying to Google you to find more information about their future REALTOR.

 

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Does Door Knocking Really Work For Lead Generation?

door knockingDoor Knocking can be a very good lead generator for conscientious agents.  I have met agents who have done very well generating leads through constant door knocking.  For new agents, this can be a wonderful way to do some active prospecting while learning their craft.

Often new agents don’t have a great way for generating leads early on in their career.  A great way is through door knocking.  Here are some techniques and scripts that have worked for my agents and may work for you.

Continue reading Does Door Knocking Really Work For Lead Generation?

RECM 013 : How To Market To A Real Estate Farm Area

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Real Estate Farm AreaIn Session 13 I share with you how to choose a real estate farm area.  I discuss different types of farm areas.  I go over how you can effectively market to a farm area.  I also share the process I followed and how I delivered value to my real estate community.

A REALTOR® farm area is a great way to generate business consistently.

I discuss how to attack your farm area through marketing doing flyer drops.  Once you generate and secure a Listing, you have many opportunities to market the new listing to your farm area.

I also mentioned the email blasts that you can send out as soon as there is action in your farm area.  You could also send out this information on a regular schedule.  Here is the script I mentioned.

  • Hello there, My name is Marty Green from Re/max Twin City and I’m the real estate Expert for your neighborhood.  The reason I’m speaking with you today is to ask you if you would be interested in my FREE  monthly newsletter.
  • Every month I let my subscribers know about local  home sales as well as home price increases.  I also include amazing articles on various home related issues that I think you will find interesting.  It’s totally FREE and all I need is your email address.

Here is an example of an email that I would send out as soon as there was some activity in my farm area.

 

 

 

 

 

 

 

 

 

Here is a link to the free email software you can use http://mailchimp.com/

 

Here is a great book I read years ago that you can consult for ideas for you to use in your business.  Some of my greatest farming strategies came from this book.

I don’t recommend anything unless I have used it myself.  I got great results once I followed some of the ideas from this book.  You can click on the book (affiliate link) and it will take you to Amazon where you get it delivered to you.

Thanks for listening to this episode.

Marty

 

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