There is nothing worse then heading on a Listing appointment, unprepared.

This can be avoided easily by making a simple Pre-List phone call. This makes you look very professional and ensures you have a better chance of getting the listing. In times like this where competition between agents is so high, we need to make sure we cover all the bases with our listing appointments.

Here are 3 reasons why the Pre-List phone call is so Important!

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I heard something this week that got me thinking.  Everyone is out there working very hard and hopefully doing the best that they can.  But is that enough?  What if we could do better?  What if we could look at our Real Estate Business as a whole and find ways to improve?  By improve I am referring to the customer service we are providing to our clients.

After visiting a conference earlier this week I heard the speaker talk about the clients experience.

These were the 3 scenarios he mentioned and why you should try your best not to achieve them.


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Let’s face it, customers searching for homes via the computer continues to climb.  I have heard numbers as high as 97% of all homes searches start online.  That is truly a remarkable number.  Yet most REALTORS® continue to lag way behind, when it comes to this type of Online Marketing.

What this means is, as we forge ahead in to the future, opportunities will continue to be lost by Real Estate Agents as more and more people engage in online home searches.  We need to figure out how to engage potential real estate clients wherever they are online.  We need to expand our Brand!

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There are many sayings you will hear often during your Real Estate Career. One of the most popular sayings is “LIST TO LAST”.  When people mention this, what they are referring to is the idea of concentrating more of your business on the Listing side instead of working more with Buyers.List to Last

The reason is simple really.  By concentrating your business on the listing side provides more opportunities for more business and more chances to help more people get moved.

If we look at the following scenario you will see the difference and why this makes sense.

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For the longest time now Real Estate Agents have come into the industry and tried to eke out a living by chasing every opportunity that presents itself.  They are willing to drive long distances and work crazy hours just for a chance to earn a commission.

They will try to make themselves available to anyone and everyone.  Which in turn spreads them quite thin.

pigeon holed agent

What if there was a way to have people come to you?  To close the door on all types of Real Estate and concentrate on one particular type.  To have them call you because you are considered an authority in one type of Real Estate?  To create a Niche Market!

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REALTOR® ListingMany times I will over hear one of my Real Estate Agents complaining to a colleague about a past client listing their home with another REALTOR®.

 

Understandably, they are pretty upset over this and don’t know what they did wrong not to keep the clients loyalty.

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Every year at this time, I have many of my Agents come to see me about generating leads.  Usually over the Christmas month’s it gets quite slow and our Agents are looking to get busy again. [click to continue…]

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happy businessmanMost successful Real Estate Agents are the ones that do daily lead generation.  Whether they are on the phone or out there in the field, lead generation is paramount for a REALTORS® success.

By devoting just 1 hour per day to lead generation, can put you at the top of your company’s sales stats, and keep you there consistently.  Over a month’s time, that constant focus on lead generation will  quickly add up.

The key is that it has to be done every day.   You cannot expect to get Top Producer results by working at lead generation part time.  It has to be done daily.  If you want to have a rewarding real estate career, then this is a must.

Here are 3 of the best lead generation techniques you can use to keep the push on and keep those leads coming in.

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