It’s very common that we as REALTORS® hold open houses for our clients to get the home as much exposure as possible. Hopefully someone comes in off the street and purchases the home. But the reality is that this is not very often the case. In fact less than 3% of homes are sold because of an open house.
Real estate agents mainly do open houses to generate leads for themselves. Usually they find unrepresented Buyers and Sellers who are looking for a home or are thinking about selling their home.
[click to continue…]
Tagged as:
adding to your database,
brochure,
database contact,
flyer,
lead generation,
open house,
value proposition
Most successful Real Estate Agents are the ones that do daily lead generation. Whether they are on the phone or out there in the field, lead generation is paramount for a REALTORS® success.
By devoting just 1 hour per day to lead generation, can put you at the top of your company’s sales stats, and keep you there consistently. Over a month’s time, that constant focus on lead generation will quickly add up.
The key is that it has to be done every day. You cannot expect to get Top Producer results by working at lead generation part time. It has to be done daily. If you want to have a rewarding real estate career, then this is a must.
Here are 3 of the best lead generation techniques you can use to keep the push on and keep those leads coming in.
[click to continue…]
Tagged as:
call your database,
facebook for realtors,
lead generation techniques,
work your farm area
Every REALTOR® needs to utilize their database to the fullest extent to ensure a steady stream of quality leads every month to guarantee survival in Real Estate. It’s much easier to survive in Real Estate when you are not chasing down every potential lead that comes along, only to find out that the customer is not serious or not ready to buy/sell.
Referral leads are always considered the highest quality when compared to other types of leads such as internet leads or calls from paper advertising. Having someone call you up and mention that one of your clients told them to call you, is a great phone call to receive. Trust has already been established by your client. This should help immensely when working with a potential consumer.
[click to continue…]
Tagged as:
contact management,
lead generation,
real estate agent database,
realtor database,
referal leads