One of the toughest aspects of being a Real Estate Agent is, always having to look for new people to work with. Adding potential people to your database should be an ongoing process. A great goal is to try to add one person per day to your database. But what if there was a way to add 30 – 50 at one time?
I have taught this technique a few times and the Agents that have used it have seen outstanding results.
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A REALTOR® that works from a strong Database knows that Referral business is the best lead generation going. With referral business, the trust is already built in. You are being recommended from someone who trusts you and has likely done business with you in the past.
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If you are a new REALTOR® or just getting started in your Real Estate Career, you have limited time to get your name out there to start generating leads. Because Real Estate Commissions are not paid until properties close, that means you are doing business now that will actually pay you months down the road.
If you are brand new in your real estate career, this could mean an early exit from the industry if you can’t get any deals done right away. Not having leads early on, can put a lot of pressure on you and quickly change your overall outlook on this wonderful sales industry.
A quick way to let everyone know about your switch to a new and exciting real estate career is to use an Introduction Letter!
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Many times I will over hear one of my Real Estate Agents complaining to a colleague about a past client listing their home with another REALTOR®.
Understandably, they are pretty upset over this and don’t know what they did wrong not to keep the clients loyalty.
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Every year at this time, I have many of my Agents come to see me about generating leads. Usually over the Christmas month’s it gets quite slow and our Agents are looking to get busy again. [click to continue…]
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Most successful Real Estate Agents are the ones that do daily lead generation. Whether they are on the phone or out there in the field, lead generation is paramount for a REALTORS® success.
By devoting just 1 hour per day to lead generation, can put you at the top of your company’s sales stats, and keep you there consistently. Over a month’s time, that constant focus on lead generation will quickly add up.
The key is that it has to be done every day. You cannot expect to get Top Producer results by working at lead generation part time. It has to be done daily. If you want to have a rewarding real estate career, then this is a must.
Here are 3 of the best lead generation techniques you can use to keep the push on and keep those leads coming in.
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Amazing, but THE two most important entries in Time Management when I am working with REALTORS® is Family Relationships and Rebuilding Energy by Working Out. This is followed closely by booking and spending quality time with Friends. On the surface it would appear that none of this has anything to do with being a REALTOR®, but in my estimation it has everything to do with being a REALTOR®. How important are they to you? If you don’t schedule, it just won’t happen on its own.
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This past weekend, my wife and I got to listen to Randy Pausch’s book on my 3 hour drive down from a friend’s cottage. If you recall, Randy is the professor who found out he had pancreatic cancer and went on to give the “last lecture”. Honestly, I could draw out so many good things from his book but I was impressed by one thing in particular that he wrote about and I thought it would be good to reiterate. [click to continue…]
