Every child growing up has a dream of what they would like to be…a Doctor, Dentist, Nurse, Singer and on it goes. Have you ever asked a young child what their career goal is and have them answer “I really want to be a REALTOR®”. Maybe, if they have family in the business, but I hazard a guess that if they have a REALTOR® in the family, that becomes a turn off.
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One of the best ways of meeting new clients is by doing open houses. New and experienced agents do them every week in the hopes of gaining one or more clients. This is one of the easiest and most inexpensive lead generation techniques for a REALTOR®.
Often, I hear Real Estate Agents complaining they get very few people through their open houses, that they wasted their time and could have been spending time with their friends or family. Wouldn’t it be great if every time we did an open house, many people turned up to see it?
Here are 3 ways you can increase traffic each and every time you do an open house.
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Just showing up for Work Every day, sounds like a no-brainer doesn’t it. But, how many can actually say that they always show up for work, ready to work!
Setting an example is not the main means of influencing others; it is the only means.
– Albert Einstein
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As I mentioned in previous posts, that first impression is important. “You never get a chance to make a first impression”. If we remember this in all of our dealings we won’t go wrong. It is said that people form opinions of you within the first three seconds of meeting you. Learn how to make the best impression possible.
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Often you hear Real Estate Agents talking about giving it 100%. Or doing the extra 10%, but what does it really mean? Well in sales, it can mean as much as getting the deal and getting paid. I often talk to our agents about Value Proposition. What value are you offering your clients that sets you apart from your competitors? Why is it so great to work with you? What is it that you are doing differently that allows you to charge what you do and why do you consistently get people to pay you?
A value proposition is simply this…
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